Ashley D’Souza
Hey I’m Ash, a Lead Product Designer with 11 years of experience
I combine strategic insight, design system thinking, and best practice to help brands like Premier Inn create a B2B SaaS product, enhance Google’s design system, and redesign a Barclays app.
Recent work
Premier Inn
Creating a new B2B finance and booking SaaS solution
Enhancing a design system and redesigning a site visited by millions
Barclays
Improving the experience of a payment app
Unilever
Establishing a new tool and process
IQOS
Rethinking the e-comm experience
Let’s connect ashleydanieldsouza@gmail.com
Case studies
Ashley D Souza
Hey I’m Ash, a Lead Product Designer with 11 years of experience
I combine strategic insight, design system thinking, and best practice to help brands like Premier Inn create a B2B SaaS product, enhance Google’s design system, and redesign a Barclays app.
Recent work
Premier Inn
Creating a new B2B finance and booking SaaS solution
Enhancing a design system and redesigning a site visited by millions
Barclays
Improving the experience of a payment app
Unilever
Establishing a new tool and process
IQOS
Rethinking the e-comm experience
Let’s connect ashleydanieldsouza@gmail.com
Case studies
Hey I’m Ash, a Lead Product Designer with 11 years of experience
I combine strategic insight, design system thinking, and best practice to help brands like Premier Inn create a B2B SaaS product, enhance Google’s design system, and redesign a Barclays app.
Recent work
Premier Inn
Creating a new B2B finance and booking SaaS solution
Enhancing a design system and redesigning a site visited by millions
Barclays
Improving the experience of a payment app
Unilever
Establishing a new tool and process
IQOS
Rethinking the
e-comm experience
Let’s connect ashleydanieldsouza@gmail.com